Lives R Us

A view down the beer and wine aisle of a super...

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Do you have some time to run an errand with me? I want to run by Lives R Us and check out what’s hot for Fall. Come on, it’ll be fun!

Wouldn’t it be nice to be able to go to your local mall and wander down aisle after aisle of different lives in a box? I imagine it like a giant cereal aisle in a mega-grocery store. Each box would feature a descriptive and alluring picture and summary of what each life contained inside looked like.

You could stroll down the aisle and pick up a life box and read all the ingredients. Here’s “Suburban Soccer Dad” right next to “Lounge Lizard.” WOW! “Secret Agent” is on sale!

If you checked out the ingredients, one box might have 40% excitement, 40% love, 10% fear, and 10% boring filler. Another life box might have completely different contents. Everything you need to live the life you’ve always dreamed of conveniently packaged in one box!


Oh sure, most of the boxes would have really scary sounding warning labels in fine print disclosing and defining the risks and claims made on the box. WARNING: THIS LIFE MAY RESULT IN ACELERATED DEATH! Another might warn of unintended side-effects and potential unintended consequences, much like one finds on the statements that come with prescription drugs. It would be great to know up-front what nasty interactions might be caused by coming into conflicting lives being lived by others.


All of the life boxes would come with a complete lifetime guarantee. Unfortunately, there is a strict no returns and no refunds policy.


It’s kind of weird, but Lives R Us doesn’t accept cash, check, or plastic for payment. You simply hold up you watch to the scanner and it automatically adds or subtracts the right amount of time from your current life to qualify you for the new life you want to buy. You notice that some people’s watches almost smoke as they whirl round an accounting for a major life box.

If only it were that easy to get the life you’ve always dreamed of. Maybe it wouldn’t be easy at all.


I’m somewhat of an impulse buyer and I don’t know that I would be able to trust myself to buy a non-refundable and non-returnable life. I don’t have enough experience.  I worry that would get a horrible case of buyer’s remorse as my watch unwinds my payment. So many decisions…so little time. Such is life!

Life isn’t so tidy. We add and subtract ingredients to our lives as we go. Some stuff get’s thrown in by others or by chance. It is amazing though, how much we each get to choose what goes into our life box. We do pay for our life with the amount of time we are willing to invest into living it.


There are two items listed on each life box that I suggest that you notice:

“Best if used by date: NOW

“Expires: —-”

Life doesn’t wait around for you to live it. It has a limited shelf-life, just like you do. We are not sure when each life box expires, so it’s best to use it up while you can.


Author and Pastor John Ortberg wrote a wonderful book that explores this topic much more eloquently and completely than I can. His book titled: “When The Game Is Over It All Goes Back In The Box.”

That’s the guarantee in life. We don’t begin it in a box, but most of us will end it inside of one. 

Play well this one and only life that you already have for as long as you can. Your life and freedom to choose it were bought for you at a very high price and given as a gift. It’s called your present. Keep looking inside your life box and you might be surprised at what you’ll find or can add along your way.

What can you add to spice up your life a little to make it taste good to you?

About Andrew W Dix, MS, BCC
Author, Board Certified Executive Business Coach, Trainer, Reiss Motivation Profile Master and Private Pilot. Expertise in motivational intelligence, leadership development, strengths, management, coaching, and change management. Available for keynote addresses.

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